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Areas of expertise

Marketing area

Strategic Marketing

Analysis of the market for a correct company positioning by  pointing out the strong and critical points of each management area;
Definition of a corporate strategy by identifying the goals to  be achieved through an action planning;
implementation of the management plan in its operational phase.


Promotional Marketing

Research and coordination of sales networks on national and international markets.


Management area

Development and monitoring of the company management plan;
facilitated financing and structural funds;
internationalization assistance
 

Training area

Planning and management of training instruments;

 

Event Organization area

Creation, Planning, Promotion BtB and BtC, Organization and Loyalty.

 

Marino Firmani, personal manager, plays a useful role for SMEs in the management of emergency situations, managerial gaps, crisis, relaunch and development, with a direct involvement on defined projects, specific objectives and fixed time , with the maximum logistic availability.

The intervention of Marino Firmani in the company involves actions, tools, relations and services coordinated among themselves to face strategically organizational, technological or market changes, necessary to operate in a competitive field;

 

in the Directorate-General (DG) area, by defining business, financial, capital and commercial strategies, their application and control;

in the area of business management (BM) through the definition of marketing strategies, the creation, development and coordination of networks of trade, price policy and communication policies;

in the area of organizational direction (controller) through the development and application of the organizational procedures of work and the management and motivation of human resources;

in the area of internal training (tutoring) through all training activities that accompany the generational change and the professional growth.